We at Wipro Technologies are always looking for ways to invent new things, what more we also keep trying to find new meaning in old things. What does this mean: Innovation.
We cannot keep dreaming of Innovation and then suddenly hit upon a million dollar idea. We continuously need to think of new meaning in the things that we do each day and in items that we use everyday.
Take for example, Business Cards: An exchange of Business cards is an age-old tradition in the corporate environment which started in the 20th century to enable our casual encounters in the society turn into regular contacts. Today we still see a lot of this activity in the business environment. I too exchange my business cards a lot during the course of my daily interactions and then suddenly I purchased this mobile telephone which had a function of sending business cards. This has got me thinking, Do we exchange business cards just because it is a habit with us? Do we still need to exchange cards in this new information age where, we can send our business cards at the press of a button? I might be thinking of an idea which may cause some people in the printing industry very uncomfortable. But It’s an IDEA and it’s INNOVATIVE. I need to put up this idea to my colleagues and try and find if it has any takers. I will not mind if I do not get a buy in, at least I made an effort to live up to the Wipro motto.
Well, the underlying idea is that Innovation can touch any part of our lives. It may be a small idea, but the habit to Innovate has to be inculcated and nurtured to reap the real benefits.
Take for example the idea of ICE.
We all carry our mobile phones with names & numbers stored in its memory but nobody, other than ourselves, knows which of these numbers belong to our closest family or friends.
If we were to be involved in an accident or were taken ill, the people attending us would have our mobile phone but wouldn’t know who to call. Yes, there are hundreds of numbers stored but which one is the contact person in case of an emergency? Hence this “ICE” (In Case of Emergency) Campaign
The concept of “ICE” is catching on quickly. It is a method of contact during emergency situations. As cell phones are carried by the majority of the population, all you need to do is store the number of a contact person or persons who should be contacted during emergency under the name “ICE” ( In Case Of Emergency).
The idea was thought up by a paramedic who found that when he went to the scenes of accidents, there were always mobile phones with patients, but they didn’t know which number to call. He therefore thought that it would be a good idea if there was a nationally recognized name for this purpose. In an emergency situation, Emergency Service personnel and hospital Staff would be able to quickly contact the right person by simply dialing the number you have stored as “ICE.”
For more than one contact name simply enter ICE1, ICE2 and ICE3 etc. A great idea that will make a difference!
Let’s spread the concept of ICE by storing an ICE number in our Mobile phones today!
Please forward this. It won’t take too many “forwards” before everybody will know about this It really could save your life, or put a loved one’s mind at rest .
ICE will speak for you when you are not able to.
This is a letter which is being circulated on the Internet these days. I am not aware of the initiator, but this is yet again a shining example of Innovation at it’s very best. “MAXIMISATION OF THE UTILITY OF A SYSTEM THAT WE UTILISE EVERYDAY”
Why did I take the trouble of writing this article, because we at Wipro Technologies believe in Innovation. Innovation is boundless and limitless. We have understood the requirement and have already begun thinking and thus trying to reshape our collective futures. HAVE YOU STARTED THINKING YET?

A very nice idea…Really INNOVATIVE.
ICE (In Case of Emergency) though its new in Mobile Phones, but earlier when everyone uses a Personal Diary, there is a column of Emergency Contact. But it had a limitation of carrying everywhere.
Nowadays, Mobile is like a compulsion for every individual, the idea of ICE in that is really helpful and very important.
Moreover, I want to suggest to create a GROUP named ICE… as most of the mobiles are equipped with the facility of GROUPS and putting all important contacts to be contacted in case of Emergency in that…
STARTED THINKING..he he hee-:)
Hi,
Wipro campus arena has become a nice place for us(freshers) to know about the Organization’s culture through the articles post by people like you.
Though your objective was to make us know the importance of being innovative,You have explained in an innovative manner too.
Count me too…i too started thinking innovatively…
hi your idea is really innovative and good, but please don’t mistake me.
i wanna say you a fact, if you realize that as a mistake please forgive me i am sorry.
we already store our family members’ numbers as DAD, MOM, HOME, RESIDENCE etc. so when people find us met with an accident every one will think to contact to our parents or to our blood relatives. More over not all people can understand the abbreviation of ICE. so its better to store those emergency numbers in a name very familiar to all.
so its better to be more understandable and simple. i hope i am innovative like you.
thank you…
Hey thats really a good IDEA..
I have just made a ICE slot in my mobile ..
This is a good Idea.
I will send this message by mail to all my friends..
Great and Thanks for taking time to write on such good and imp topics
The concept of applying innovation in day to day activities sowed a seed of conciousness and awareness in our mind in case of emergency.We all accept that innovation is boundless and limitless.It brings social awareness too.Ill spread this through my friends.Thanks for your another helpful publication.